Plavno
Cases
AI-Powered CRM System with Automated Customer Feedback & Insights (2025)

AI-Powered CRM System with Automated Customer Feedback & Insights

Need

AI-enhanced CRM to automate customer feedback analysis, response generation, and actionable insights for marketplace growth

Solution

An AI-powered CRM that uses natural language understanding (NLU) and sentiment analysis to evaluate customer feedback, auto-generate personalized responses, and drive customer satisfaction

Technologies

Machine Learning

Python

Django

PostgreSQL

Result

43%

Less time spent on order processing

80%

Less time spent on reporting

94%

Accurate response rate

Customer

Stocklytic is a real-time inventory & fulfillment platform from Belgium. Stocklytic is at the forefront of quick-commerce and e-commerce fulfillment, offering cutting-edge warehouse and inventory management software tailored for regulated products in the food, beverage, consumer health, and beauty industries. Powering delivery-only dark stores and warehouse operations, Stocklytic is driving efficiency across Belgium, Bulgaria, Serbia, Romania, and Poland. From global enterprises to fast-growing digital-native brands, businesses rely on Stocklytic’s expertise to streamline fulfillment and scale operations in an increasingly competitive market.

E-commerce

Challenges & solutions

Features

AI-driven feedback analysis and automated response generation with real-time tone and sentiment evaluation (predictive agent).
Automated Review Response Tool — integrated AI to respond to user feedback in real time.
Internal CRM for Sellers — tools for creating, editing, and managing product listings.
Sales Analytics Dashboards — status pages providing real-time insights.
Comprehensive Review & NPS Analytics Tool — summary dashboards for performance tracking.
Hybrid Response System — a seamless switch between automated and manual responses, ensuring accuracy with a built-in moderation system to mitigate AI-generated errors.

Problem

When Stocklytic approached us, they had a bold vision — a CRM system for marketplaces equipped with automated customer feedback responses. Their goal? To empower sellers with seamless, Al-driven interactions. While the idea was clear, the path to execution was not. Stocklytic needed a partner who could transform their concept into a fully functional solution. That's where we stepped in. Taking full ownership of the development process, we turned their vision into reality, ensuring a robust, efficient, and market-ready platform.

Solution

We gathered all requirements and outlined a project roadmap, detailing each phase of the system’s design and development. Simultaneously, we assembled a dedicated team to bring the vision to life. At every stage, we tested the system rigorously and aligned developments with the client, ensuring a smooth, efficient, and market-ready solution. The result — a cutting-edge CRM system that leverages AI to automatically analyze and respond to customer feedback. By recognizing the tone of comments and providing relevant solutions, the platform empowers sellers to enhance their Net Promoter Score (NPS) and drive sales growth. Developed in just six months, the system was designed for rapid scalability and seamless integration. After a swift and efficient implementation, we successfully transitioned support to the client's team, ensuring long-term sustainability and performance.

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process

Crystal clear process

Agile methodology forms the cornerstone of our work philosophy. Through a seamless blend of innovative practices, including regular demos, comprehensive progress tracking, and a unique pay structure based on hours invested, we've constructed a workflow that ensures optimal outcomes and client satisfaction.

discovery

design

development

Testing

Launch

Maintenance

Conduct market research

UX Research

Components

Perform integration testing

Address issues in staging environment

Audience analysis

Moodboards

Develop UI components

Test personalized algorithms

Monitor customer satisfaction

Identify key features

Prototyping

API integrations

Deploy to production

Gather user feedback

Define project scope

UI Design

Implement custom features

Address and fix bugs

Updates and improvements

project team

Launch, accelerate and support your business with our teams

Dmitry

Frontend

Expertise

Fullstack Developer with more than 5 years of experience in React and Node.js.

TypeScript

Node.js

Express

Next.js

React

Yan

Expertise

Experienced QA Engineer with a strong background in Cypress and Selenium automation testing.

Postman

Selenuim

Bamboo

Python

ADB

Aleksandr

DevOps

Expertise

Lead DevOps with 6+ years of experience in implementing the entire infrastructure and architecture.

Dart

Terraform

Kubernetes

Docker

Azure

Testimonials

“They really understand what we need. They’re very professional.”

The 3D configurator has received positive feedback from customers. Moreover, it has generated 30% more business and increased leads significantly, giving the client confidence for the future. Overall, Plavno has led the project seamlessly. Customers can expect a responsible, well-organized partner.

Sergio Artimenia
Commercial Director, RNDpoint

FinTech

Project description

Plavno has developed a web application for a product development company. They’ve built a 3D configurator that allows clients to design a unique final product by choosing colors, materials, and other options.

“The quality of their work speaks for itself.”

Plavno has completed the project within five months and helped to save $400,000 on client’s crypto startup launch. The client has also recorded one million onboarded users in a year. Moreover, Plavno provides high-quality codes, offers 24/7 interactive support, and communicates well.

Margarita Gushchina
Recruiter, Expert Soft

Blockchain

Project description

Plavno has created a multi-layered ecosystem designed to accelerate the ownership economy and address a software development firm's main paradigm shifts. They've used Node.js, Solidity, and PostgreDB.

“We are very satisfied with their excellent work”

Through the partnership with Plavno, we built a system used by more than 40 million connected channels. Throughout the engagement, the team was communicative and quick in responding to our concerns. Overall, we were highly satisfied with the results of collaboration.

FinTech

Project description

Plavno was hired by a YouTube network to develop an internal portal for bloggers that handled Google reports for their company. They also built an e-wallet and a system where users' information was collected.

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