The world of mobile app development has exploded in recent years, with millions of users relying on apps for everything from entertainment to shopping to banking. If you're considering having an app developed for your business or for personal use, one of the most important questions you'll have is, "how much does it cost to make an app?" 

The answer to this question is not straightforward, as the cost of app development can vary widely based on a number of factors. In this article, we'll take a closer look at what affects the cost of app development and what you can expect to pay in 2023.


The first thing to consider when determining the cost of app development is the type of app you want to create. There are three main types of apps: native, hybrid, and web. Native apps are those developed specifically for a particular operating system, such as iOS or Android. Hybrid apps are those that are built using a combination of web and native technologies, and are designed to run on multiple platforms. Web apps are those that run in a web browser, and do not require downloading or installation. The cost of app development will vary depending on the type of app you choose, with native apps generally being the most expensive, followed by hybrid apps and web apps.


There are several factors that can affect the cost of app development, including the complexity of the app, the number of features you want to include, the design and user experience you want to provide, and the platform(s) you want to support. The complexity of the app refers to the number of screens, the amount of data that needs to be stored, the complexity of the calculations, and the number of integrations with other systems or services. The more complex the app, the more time and resources will be required to develop it, and the higher the cost will be.

The number of features you want to include in your app will also affect the cost of development. Features such as social media integration, push notifications, in-app purchases, and geolocation services can all add to the cost of app development. It's important to prioritize your features and focus on what is most important to your users, as this will help keep the cost of development under control.

The design and user experience you want to provide is another essential factor that can affect the cost of app development. A well-designed and user-friendly app is more likely to be successful than one that is poorly designed and difficult to use. Good design requires time and resources, so the more design and user experience you want to provide, the higher the cost of app development will be.

Finally, the platform(s) you want to support can impact the cost of app development. Developing an app for multiple platforms will require more time and resources, and will therefore cost more than developing an app for just one platform.


The process of app development typically consists of several stages, including planning and design, development, testing and debugging, and launch and maintenance. Each of these stages requires time and resources, and can impact the overall cost of app development.
Planning and design: In this stage, you'll work with your development team to plan the functionality and user experience of your app. This stage will require time and resources to create wireframes and prototypes, as well as to conduct user testing.
Development: In this stage, the actual development of the app takes place. This stage will require the majority of the time and resources, and will include coding, testing, and debugging.
Testing and debugging: In this stage, your app will be tested to ensure that it is functioning as expected and is free of bugs and other issues. This stage may require additional

How Can Plavno Help?

Plavno is a software development company that  covers each stage of product creation, from product management and analysis to design, development, testing, and ongoing support. Our expertise spans a wide range of industries, our pre-formed full teams work exclusively on products in their specific domains, such as Healthcare, E-Learning, FinTech, Travel & Hospitality, and more.

We are a dynamic and adaptable agency, and we allow our clients to choose the development model that works best for them. Whether you need to hire specialists quickly within 10 business days, build a team with specific skills for a particular project, or outsource your entire development for cost-effectiveness, Plavno has you covered.

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Vitaly Kovalev

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